“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019

For five straight years in 2018, T-shirts have been the top promotional products in the US in terms of sales, according to Advertising Specialty Institute’s study.

Aside from promotional T-shirts’ tremendous staying power, here are some interesting statistics demonstrating the cost-effectiveness of using T-shirts to promote your business:

  • 80% of consumers own promotional T-shirts.
  • 63% keep their promo T-shirts for over a year, with 47% keeping them for 2 years and longer.
  • Promotional T-shirts generate 3,400 impressions throughout their lifetime.
  • A T-shirt that costs $7 will have a CPI of only 2/10 of a cent per impression!
  • Promo T-shirts are kept for an average of 14 months.

Source: Global Ad Impressions Study 2019 by Advertising Specialty Institute (ASI)

To learn more about the power of promotional products and branded apparel in marketing your golf tournament and outings, contact us at sales@globalgolfevents.com.

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